Digital Curation
Personalization or ensloppification? When AI rewrites the web just for you

Personalization or ensloppification? When AI rewrites the web just for you

MyFest 2026

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Introduction

00:00 MyFest moderators introduce webinar

01:57 The dark side of AI personalization

Three stages of ensloppification

03:30 From augmentation to replacement

05:22 Stage 1: augmenting human authors

Should AI supplement biased archives with synthetic data about marginalized people?

09:59 Stage 2: competing with human authors

How does AI's reuse of tradition differ from human inspiration?

The erasure of provenance

The loss of human incentive

13:09 AI versions of authors and artists

Grammarly ventriloquizing famous authors

15:15 AI hijacked my website!

Jon recounts discovering an AI-generated version of his own site.

18:09 Stage 3: replacing human authors

19:14 What is advertising in the AI age?

"Is it influencing the answer [returned by a chatbot]?" - Perplexity CEO Aravind Srinivas

Proof of concept

21:05 A website that rewrites itself to suit each visitor

(I Do Not Think It Means) What You Think It Means link

Solutions to ensloppification

27:15 Mia Zamora and Alan Levine on AI versus humans creating the web

30:14 Mia: how does scraping work and can you evade it?

"Writing our own HTML is like going to the farmers market of the Internet."

"robots.txt is a No Tresspassing sign for your web server."

37:22 Demo: Headlines dynamically tailored to the viewer's politics

"The Personalized Web" link

42:33 Sherine Aboelezz: the push for personalized AI in education

43:43 Mia Zamora: removing human relationships v. learning in community

46:29 An underrecognized incentive for data centers: ad tracking

Less than half of data center load since ChatGPT is AI!

49:09 Nostalgia for Web 1.0

When people read RSS feeds and made their own blogs and handmade web sites

Alan: "Instead of coming to visit each other in our houses, all we do is hang out at the mall."

Concerns about social media like LinkedIn being around in the future.

52:34 Solutions to biased news and online information

News aggregators like AllSides as a solution

Sherine: "Information literacy requires a form of 'biliterate brain.'"

55:04 Conclusion

This teleconference is a project of the University of Maine's Digital Curation program. For more information, contact ude.eniam@otiloppij.

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